Think for the Future Now!

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Created: 10/25/10
Last Edited: 05/22/14
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Description
Think for the Future now! Campaign for norwegian savings bank.
  • Think for the Future Now!
    Campaign for Norwegian savings bank, Sparebanken Møre
  • Campaign for Norwegian savings bank Sparebanken Møre. Sparebanken Møre is located in the northwestern part of Norway, and is one of the leading banks in their region.

    CHALLENGE:
    Get more of the bank's customers to benefit from high-interest account and funds.
    Making consumers aware of the importance of saving.

    SOLUTION:
    In line with the Bank's values, we wanted to create a "feel-good"campaign. By using children in adult work-situations, our goal was to created a warm and direct communication.
    Text: "Think for the future now. Save fixed monthly"



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