Nike Just Be

  • The energy flow generated through yoga asanas becomes spatially & visually manifest in increasing scale, from molecular level blood cells to the distinctive surrounding architecture, in this Nike spec commercial.

    Director: Tino Schaedler
    Live Action Director: Matthew Coleman
    Production Designer: Tino Schaedler
    Creative Consultant: Oliver Zeller
    Music: Steven Chand

    VFX Artist: Alexander Pohl
    Modeling: Danilo Arsic
    Camera: Mark Tew
    Graphic Design: Ken Leung