Making the world a little bit smaller

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Created: 08/22/11
Last Edited: 11/20/12
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Description
Branding and communication campaign for freight and logistics partner Tyrholm & Farstad.
  • Making the world a little bit smaller
    Branding and campaign for norwegian logistics partner, Tyrholm & Farstad
  • Tyrholm & Farstad is a solid and traditional norwegian logistics partner with almost 100 years’ experience . With the whole world as their workplace, Tyrholm & Farstad provides a safe and accurate deliveries to and from all over the world.

    When we were tasked to draw up a new communication campaign for the company, we focused on just that. With the titel “Making the world a little bit smaller”, we developed concept images with the company's own employees as models. The geographical distances were made physically smaller, just like with Tyrholm & Farstad in the driver's seat. In addition to a main image, we designed category images to illustrate the company's different business areas: Air Freight, Sea Transport, Road Haulage, Container Terminal and Courier Services.

    The campaign consists of ads, direct mail, brochure and posters.

    Ad text:
    “Making the world a little bit smaller”
    A new day means new challenges. At Tyrholm & Farstad our philosophy is that no job is too small and no job too big. With almost a 100 years’ experience, we have built up an extensive global network that criss-crosses the oceans and continents by road, sea andair to deliver your goods to customers – safely and on time.

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