Lucky Brand: Fall 2012 Catalogs, Look Books & Print

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Created: 09/24/12
Last Edited: 11/22/12
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Description
Catalogs, look books and additional printed material for Lucky Brand's Fall 2012 Season.
  • October & November 2012 Catalogs
  • Lucky Brand Jeans
    Premium Denim and Fashion Brand, Los Angeles CA
  • Shot by fashion photographer Guy Aroch, featuring supermodels David Gandy and Magdalena Frackowiak, the Fall Lucky Brand catalog shoot was set on the Northern Coast of California. The two-issue, 32 page catalog, as well as a denim focused fold-out postcard and a smaller accessories catalog were sent to Lucky customers at various times throughout the season. A large format look book for magazine editors and an internal brand book featured the advertising images shot by Alasdair McClellan.
  • Large Format Fall 2012 Advertising Look Book
  • Perfect Bound Brand Book
  • Fall 2012 Accessories Catalog
  • Fall 2012  Fold-out Denim Promotional Postcard

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