Kookie Cutters

    As a maker, I really enjoy making things that are fun.  That is why I chose to completely re-brand the company Cookie Cutters (old name).  Cookie Cutters is a children’s haircut franchise that entertains children while giving them a great haircut.  I already felt like this was an amazing company, they just needed re-branding to make them more visible and less outdated.  I wanted to combine 50’s nostalgia with lovable monsters to deliver a style that would appeal to the children’s market.

    Choose an existing company with existing branding identity and reposition it to the right market through print, digital, and advertising medias.