Identity & Promotional Items
Koken is a CMS and development platform aimed at offering photographers, designers and artists a different kind of publishing experience. One that is focused primarily on images, can be used on your own web server, and offers robust publishing tools for fully customizable websites.
A koken is a stage assistant in traditional Japanese theater. They work behind-the-scenes handling scenery, props and assisting actors.
Our project for Koken encompassed the design of their full identity system. For the Koken marque - we based the distribution of the type within the square on the idea of the 'O' taking center stage - supported by the surrounding characters. The 'O' represents the focal point, the placement of the lens on a camera and the artist (whether it be the user of the CMS or the main actor of a Nôh theater) at the center of his creative work.
Other partners for the Koken project include icon designer Jon Hicks and 100 Monkeys, who came up with the name.