Indesit -Scrivilo sul frigo - project pitch

Created: 03/01/12
Last Edited: 02/14/13
Project pitch for Indesit.

According to the launch of the new Indesit fridge this concept is based on the metaphor of sticking post-it on the fridge.
Each member of the community, using facebook connect, can post a message on the fridge and navigate the fridge wall aggregator, filtering messages by different parameters.

According to "special events" the fridge wall aggregator can change the messages visualization into an emotional way.

The project was made in LIQID 2011

    Thanks for watching

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