HBO - Stay Original

    To promote the stellar lineup for HBO Original Series (2013), we got inspiration from the early
    form of movie advertising — hand painted character movie posters.
    With the leading characters of each series and their title art, we illustrated the ad for a huge 4 page gate-fold advertisment. The illustration also have the flexibility to split up individually into single series for different forms
    of media. We created single page ads, banners, posters and premiums for this campaign.

    Everything painted digitally from scratch to final.

    Client: HBO Asia
    SVP, Creative & Contents: Magdalene Ew
    Art Director: Patrick Tan

    Marketing Director: Vilia Chia

    Production Studio: Ars Thanea
    Executive Creative Director: Peter Jaworowski
    Art Director: Karol Kolodzinski
    Digital Artist: Karol Kolodzinski
    Digital Painter: Krzysztof Roslan, Michal Lisowski, Patryk Habryn
    Production Director: Marcin Molski

  • Final Image (Click to Enlarge)
  • Close Ups
  • Typography
  • In Use