What makes a poster succesfull, what is the difference between a sheet of white paper and a poster, what does the designer add and how will the public respond? Are there any distinguisable principles? What is the secret of the designers? Does the idea for a new poster arrive in a split second or is it a 'work of art', created through hours of refining? What are the possibilities? Clear design, powerful interaction between text and image or maybe a total different approach? Allowing the image to play the major role or typography? What is the relationship between poster and social-interactive media? How important are posters in societies?
This book is mainly aimed at young graphic designers, students and not only, who love print design, who want to discover how a poster can make great power on people but at the same time this book is an anthology of the greek contemporary poster design, and in general graphic design.
I would like to thank all these designers that accepted my request and showed much interest while trusted me. This book belongs to me and them at the same time.
i wanted to add many more greek designers, though i had a strict restriction of words from my college, hopefully this project will continue after that, so we will have the time by our side for more explorations.
Akto art and design college
Tutor: Artemis Roussos