GM Sonic

  • Client: General Motors
    Agency: Maclaren McCann 
    Directors: Jorge Aguilera & Lee Towndrow
    Cinematographers: Patrick Murguia & Lee Towndrow

    The project was very ambitious: A 3 minute webfilm, a series of TV commercials, and a Cinema spot. What was more, the webfilm would insert your picture into the narrative via facebook, so we had to do male and female versions of the script. Jorge and I wrote a script packing in car chases, CIA labs, parties, romance, and motorcycle crashes. I handled 2nd unit cinematography and post supervision as well as the Flame online. Additional effects sequences were handled by Che Revolution in Argentina.