500 days to London 2012 Olympic Games

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Created: 03/16/11
Last Edited: 10/01/13
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Description
A global cross-media campaign promoting Omega Watches' appointment as Official Timekeeper of the London 2012 Olympic Games
  • LONDON 2012

    Promotional campaign leading up to the Olympic Games held in London


    With 500 days to go, March 15th 2011 marks the official launch of Omega's London 2012 campaign. Starting on their homepage, the countdown will also run on their facebook page and of course on the big clock installed on Trafalgar Square in London.

    Omega have been Official Timekeeper previously at an Olympic Games in London - in 1948 - where they introduced revolutionary timekeeping technology including the "Magic Eye" photo-electric cell to be used in conjunction with the first photo finish camera.

    I have worked very closely with Omega's marketing team to develop these designs and concepts.

    Updates to this project will follow as and when they are is released.
     
  • Omega's homepage countdown clock
     
  • Omega's official London 2012 facebook page.
     
  • Picadilly Circus.
     
  • Haethrow Express.
     
  • Heathrow Concourse.
     
  • The Torch.
     
  • The towers.
     
  • Leicester Square Underground.
     
  • Westfield shopping center.
     
  • Westfield Interior.

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