It was necessary to create a unique gift calendar, directly associated with the banking business. Pivdennyi Bank is one of the largest domestic commercial banks, a leading banking institution in Southern Ukraine.
The calendar is devoted to the subject of gold. In the period of recession and currency devaluation the question of saving the capital is of high importance. A solution to this issue is the banking service of investing in precious metals, particularly – in gold. Gold as a phenomenon has a significant impact on people, their conception of the world and relations in society, world history, culture, science, and economy.
Golden Calendar tells 12 facts about gold, which are little-known and interesting to the public. Each story is illustrated by an original pattern. The Art Deco period inspire the style of illustrations.